Designing an effective SEO strategy is both costly and time consuming. So if you have money but you are short of time then you can hire a SEO professional to do it for you. However if you have time but your budget is tight then you can design it by yourself.
1. Get Command Over Keyword Research
The first step is to get yourself familiarize with the jargons used by customers. Your industry jargons might be different from the keywords or phrases used by customers when they are looking for a certain product or a service. Hence it is important to find out that what words or phrases are used by your customers and then include those keywords in your website tekrevue.com.
2. Know your competitors
In order to know your competitors, search for the goods and services that you are offering and see what appears in search results. It will give you an idea about your competitors. Analyze which keywords are used by them and how their website is being structured. It will help you in improving your website.
3. Plan and Optimize Your Website
The next step is to plan and optimize your website. Create pages in accordance with results of keyword searches.
In today’s day and age, every website should be mobile friendly. Nearly half of the searches take place from mobile and tablets. Therefore in order to fully optimize your website make it mobile friendly.
4. Keep Uploading New Content
In order to keep your website active and alive, keep uploading relevant content on regular basis. The updated content can be in any form whether texts, images or videos. The content should be tailored to meet demands and needs of customers in changing times.
5. Build Social Network
Social media provides a great opportunity to connect with your customers instantly. Use social media platform to connect with your customers and to increase exposure of your content. If your customers are exposed to your content on a regular basis, then it is more likely for them to talk about, share and refer to your product or service.
6. Study Different SEO Blogs
You need to keep yourself knowledgeable and updated about SEO techniques if you plan to do it yourself. For that matter you need to educate yourself by reading different SEO related blogs. The more educated you are about subject matter, the better you will be able to optimize your website.
7. Don’t Be Scared To Ask Questions
It can be little overwhelming when you are doing something so important all by yourself. Hence it is ok to ask people around and get as much information as you need. Whenever you feel stuck at some issue, you must approach different communities to get the help you need.
It is very much possible to do SEO yourself if you follow the right guidelines. It will save you a lot of money and you will be able to design everything according to your specific requirements.